A Long Tail Look at CRM as a Platform
I’ve been reading a simple, yet really really cool book this week. It’s called Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers
. When Wim Rampen mentioned it recently the titled sounded a lot like me (ok, 1/3 — challenger). As with most things I’m attracted to, it’s a simple framework that can be used by ordinary peo…
Keep reading with a 7-day free trial
Subscribe to The Practical Innovator's Guide to Customer-Centric Growth to keep reading this post and get 7 days of free access to the full post archives.