The Practical Innovator's Guide to Customer-Centric Growth

The Practical Innovator's Guide to Customer-Centric Growth

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The Practical Innovator's Guide to Customer-Centric Growth
The Practical Innovator's Guide to Customer-Centric Growth
Are We Ready for Competitive Advantage as a Service?

Are We Ready for Competitive Advantage as a Service?

Mike Boysen's avatar
Mike Boysen
Mar 04, 2015
∙ Paid
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The Practical Innovator's Guide to Customer-Centric Growth
The Practical Innovator's Guide to Customer-Centric Growth
Are We Ready for Competitive Advantage as a Service?
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Today, I was inspired by the Pizza as a Service model that made its rounds last year, and decided to rip the concept off to further my own agenda. My agenda is fairly transparent…

  1. I want companies to better understand customer-centric analysis and operating models so they aren’t confused by customer-centric sounding models

  2. I want companies to realize that…

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