Practical Jobs-to-be-Done

Share this post

How does Martech Stack messaging stack up?

jobstobedone.substack.com

How does Martech Stack messaging stack up?

A weekend update for your reading pleasure

Mike Boysen
May 16, 2020
2
Share this post

How does Martech Stack messaging stack up?

jobstobedone.substack.com

Nearly every Enterprise faces inconsistent, unpredictable growth. Yet, marketers are tasked with generating demand.

Sidebar: demand is located or discovered from hidden unmet needs in the market. Marketers simply tap into that demand if they have a product that addresses those unmet needs. They don’t create it.

Their reward comes from revenue even thoug…

This post is for paid subscribers

Already a paid subscriber? Sign in
Previous
Next
© 2023 Michael A. Boysen
Privacy ∙ Terms ∙ Collection notice
Start WritingGet the app
Substack is the home for great writing