The Practical Innovator's Guide to Customer-Centric Growth

The Practical Innovator's Guide to Customer-Centric Growth

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The Practical Innovator's Guide to Customer-Centric Growth
The Practical Innovator's Guide to Customer-Centric Growth
The Customer Process: The Five Things You Need To Know Now

The Customer Process: The Five Things You Need To Know Now

Mike Boysen's avatar
Mike Boysen
Apr 07, 2015
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The Practical Innovator's Guide to Customer-Centric Growth
The Practical Innovator's Guide to Customer-Centric Growth
The Customer Process: The Five Things You Need To Know Now
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Recently, Esteban Kolsky (who also posted this on his blog), Brian Vellmure and Krissy Espindola were summarized in a white paper from NICE based on their roundtable discussion on The Customer Journey: The Five Things You Need To Know Now. No, I’m not planning to dismantle it. But, what I’d like to do is put my twist (and expand) on this topic in order …

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