The Practical Innovator's Guide to Customer-Centric Growth

The Practical Innovator's Guide to Customer-Centric Growth

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The Practical Innovator's Guide to Customer-Centric Growth
The Practical Innovator's Guide to Customer-Centric Growth
This Free JTBD Toolkit Elevates Journey Mapping & Analysis

This Free JTBD Toolkit Elevates Journey Mapping & Analysis

Did you know Jobs to be Done could be applied to customer journeys?

Mike Boysen's avatar
Mike Boysen
Feb 10, 2024
∙ Paid
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The Practical Innovator's Guide to Customer-Centric Growth
The Practical Innovator's Guide to Customer-Centric Growth
This Free JTBD Toolkit Elevates Journey Mapping & Analysis
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Quite a few people are beginning to realize that Jobs-to-be-Done has application beyond product innovation. There is an entire consumption chain of potential jobs that relate directly to your customers' experience with your brand. In fact, most businesses are focused intently on this.

So, I thought I would create a done-for-you catalog of Universal Consu…

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