Friday Feb 4th JTBD Discussion Thread

Let’s talk Jobs-to-be-Done

This week I’d like to seed the discussion. When attempting to provide the proper scope to the job, how is it that you…

  1. Find jobs at a higher level of abstraction

  2. Find jobs at a lower level of abstraction

I’m curious to hear what kinds of questions you all ask. I’m also curious how you decide if you need to go up or down.