When asking end-users in an Enterprise to evaluate a JTBD, it might be better to use a format they already understand
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Friday Feb 4th JTBD Discussion ThreadThis week I’d like to seed the discussion. When attempting to provide the proper scope to the job, how is it that you… Find jobs at a higher lev…
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Jobs to be Done doesn't need to be so complicated
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I'll walk you through a Universal / Generic Model for Jobs-to-be-Done research
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Practical Jobs-to-be-Done Series #JTBD
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In this model takes a look at how software end users evaluate their experience when interacting with the software features.
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Practical Jobs-to-be-Done Series #JTBD
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Let's take a look at the paint industry using a jobs to be done lens
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Use this or a derivation of it to enable your internal capability workshops
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You wanted a model, here's a model...and many opinions
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Practical Jobs-to-be-Done Series
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Speed up Job Model creation using a new "test-fit" approach
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